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Netflix stock falls nearly 10% on disappointing earnings forecast

The Netflix Conundrum: A Shift in Focus from Engagement to Revenue Netflix's stock has fallen nearly 10% after investors expressed disappointment with the company's forecast for the third quarter.

While revenue numbers are still within expectations, the emphasis on growth and advertising metrics marks a clear shift in focus. On the surface, Netflix's performance looks impressive: $12.

56 billion in revenue, up 13% year over year, and net income of $3. 40 billion for the second quarter.

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