The Pixel Event: A Shift in Google's Launch Strategy? The tech world is abuzz with anticipation as Google prepares to unveil its latest lineup of Pixel devices on Wednesday evening.
This year's launch event will kick off at 6 PM ET / 3 PM PT, a non traditional time slot that marks a significant departure from previous years.
One possible explanation for the unusual scheduling decision is that evening events tend to draw a broader audience than daytime launches.